Alex is a self-taught director based in London. His work is concerned with the intersection of folk culture, iconography and questions of identity, striving to convey the spirit of a place/time and how this forges the characters within. When not working on film projects he likes to draw. One process feeds the other.
His first short film Yellow Jumpsuits premiered on NOWNESS and was listed in the 'New Directors on the Cusp of Greatness' category at the 1.4 Awards. His recent music video for Heavy Baile was nominated for the UKMVAs, Berlin MVAs and awarded at M-V-F Brazil. On the commercial side Alex has worked with agencies including adam&eveDDB, HAVAS and Mother for brands such as Asics, Bose, Chevrolet, Esso and Mountain Dew.
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